Dana White Discusses Reasoning for Blocking MMA Media Outlets

In a recent interview with Steven Bartlett, UFC CEO Dana White explained his decision to block individuals and organizations that cover the sport. White stated that he finds the output of many MMA media pages to be inaccurate and considers consuming their content a waste of his time. He argued that the barrier to entry for MMA coverage is too low, noting that anyone with a smartphone can present themselves as an expert.

White clarified that he does not view these outlets as critics, but rather wants his social media feeds to reflect the perspectives of fans. He noted that he keeps MMA coverage out of his personal algorithms and remains unaware of fighter speculation unless informed by his assistant. Public reaction to the comments has been mixed, with some social media users criticizing White for his approach to the sport's media coverage.